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Artificial Waterfalls was a private equity venture which specialized in building concrete waterfalls, concrete grottos, and concrete slides for pool companies. The company was established as a joint venture and generated an additional 300K worth of sales during the pandemic.



Track Record
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Strategic Branding & Sales
Organizational Structuring
Strategic Partnering
Strategically branded this company within the pool industry of Orlando and Tampa as a leading innovator in concrete grotto designs.
Restructured the company's workflow from invoicing and pricing to subcontracting and laboring. Our quality control service and hedge advisory was able to use market trends to offset overhead expenditures.
Partnered with over 10 pool companies in a 2 year time span to generate over 500k in combine revenue and sales.

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